Post-It

Post-It is a project I made for my Art Direction and Design Masters in February, 2024. The idea is to design a magazine AD to promote the use of notes and show the creative possibilities that the product has today competing with the digital age. The mission is to advertise sticky notes globally, with international language and that everyone can understand.

The idea is to show that sticky notes can be used daily for both work and study. It will be represented with sticky notes of different colors listing the activities that the user does regularly.

The Tone and Style is a setting where there are yellow Post It represents what the user does from Monday to Friday during their study and work days. You will see for those days, images of yellow post-it notes and handwritten typography. And, for Saturday and Sunday, Red Post-It

THE FINAL AD